Design & Art Direction

Océ Golf Book Lead Gen

Targeting C-level people to generate leads for Océs' variable data digital printing. This golf-themed, highly personalized package included the book, a letter and three “Course Guides” for influencers. These gave further details and outlined Océs’ reputation in the printing market.
Responders received a box of Titleist Pro V1 golf balls.

  • Role: Concept, Layout/Design, Mechs
  • Client: Océ Business Services
  • Agency: Catalyst, Inc.
  • Year: 2007

Océ Book
Océ Golf Book spread